Marie Miguel – Liist Studio

Organically Grown: How Businesses Can Take Advantage of Social Media

Marie Miguel — Mon, 13 Dec 2021 16:38:06 +0000

As a real estate agent, you are not just in the business of selling property. You are in the business of helping people realize their dreams. To build a successful brand, your goal is not just to grow your client base but to create a community of like-minded people that share your vision. One of the best ways to build customer rapport and establish meaningful client relationships is through social media. However, sometimes as a real estate business owner, you don’t have the time, resources, or ability to prioritize social media. That is where a social media marketing agency comes into play.

A social media marketing agency is a company that helps businesses develop creative, engaging content through social media. According to Pew Research Center, over 70 percent of Americans have at least one form of social media, so proper use of those platforms will be crucial to building a solid social media presence for your real estate business. Luckily, working with an agency specializing in digital marketing that’s focused on real estate can help you do so, even if you are not so technologically inclined.

So whether you just started on your real estate journey or are an established company looking to grow your reach, here are eight reasons to hire a social media marketing agency today.

Building Brand Recognition

One of the best things social media agencies can do is help build a positive brand reputation across all platforms. On top of running your company, it is challenging to keep up with the ever-changing social media trends. Working with an agency can help take your brand to the next level by applying specific techniques designed to grow your business. They know the best times to post, what content to post, and where to post it.

Building a Strong Client Base

As a real estate agent, having a strong client base is crucial. Working with an agency can help your brand become more accessible so you can turn followers into clients. An agency will help you create content, like posts, and engage with your audience to grab a visitor’s attention, leading to increased sales, website traffic, and more.

Create Engaging Content

Creating engaging original content can be challenging, especially if you are not well trained in social media marketing. Working with a social media marketing agency, however, can do all the creative work for you. A strong agency can help create informative posts, funny memes, and inspiring content that grabs your audience’s attention. In addition, agencies can apply what they’ve learned from working with other companies to provide the best techniques possible.

Promote Brand Values

For a successful real estate business, it is essential to establish core values that speak volumes about your brand. Working with a social media agency will not only help you develop those values but will help you project and maintain them across all of your social media platforms. Agencies will help promote your real estate brand in a positive light through creative, engaging content that makes followers want to work with you.

Dealing With Competition

Working with a social media agency, especially one dedicated to real estate, will give you a necessary edge over your competitors. They will know what works and doesn’t work and help you create unique content to help you stand out among the rest.

Access to A Team Of Professionals

Working with a social media marketing agency gives you access to a complete team of professionals ranging from graphic designers, advertisers, copywriters, and more that are solely dedicated to your social media presence. Having a field of expertise supporting your brand can help you focus on other aspects of your business, like meeting with clients and organizing open houses.

Working with a social media agency will help you promote your brand across multiple platforms in much less time than doing it on your own. The quicker you build a following, the quicker you can reach your real estate goals. If you struggle to develop a strong, successful social media strategy, consider working with an agent today.

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7 Apartment Security Tips for Renters

Marie Miguel — Wed, 13 Oct 2021 03:46:04 +0000

Living in an apartment comes with its own set of unique security challenges. The National Crime Prevention Council report (NCPC) estimates that apartment renters are 85% more likely to be broken into than single-family units. Being your home, you should do everything possible to keep yourself, your family, and your property safe.

Your options may be limited as a renter since the property manager controls how the apartment complex looks and feels. You can still secure the apartment without making any permanent changes and in an affordable way. Here are seven apartment security tips:

1-Move to a secure apartment

Before moving in, research the local crime rates to ensure you move to a safe neighborhood. You also need to check the lighting – some apartments have dark crannies and nooks, which are perfect for thieves who want to sneak around. A good apartment should have a great security system and an ID scanning device to ensure only authorized people are allowed into the apartment.

2-Have a security system

The complex may already have its security cameras and controlled entry security measures, but still, it wouldn’t hurt securing your own apartment. Some burglars can still manage to sneak in after a tenant gets buzzed in. Secure your doors, windows, and balcony areas that are potential entry points for burglars and keep your home safe.

3-Have good locks on the doors

This is a straightforward way of increasing the security of your apartment. The landlord is likely to have a doorknob installed, which is hardly changed when tenants move out. This means the previous tenants might still access the apartment with their old keys. If your apartment doesn’t have a deadbolt, install one or ask your landlord to install one for you. In short, have a combination of locks for your doors. You can also install a door security bar and a peephole on the front door for extra protection.

4-Have proper lighting

Lighting offers security to your apartment by providing exposure. Good exterior lighting illuminates your building well, making any suspicious activity around clearly visible to you and other residents or pedestrians. Criminals love shadows and darkness, don’t give them that space in your home.

Interior lighting is equally important, as when they are on, they create the illusion that someone is home, discouraging thieves. There are smart devices that can help you control your apartment’s light remotely. Alternatively, set lighting timers that shut lighting on and off at given intervals, keeping your apartment secure.

5-Secure the windows

Most burglars gain access through windows since they know most people hardly remember to secure them well. If you have sliding windows in your apartment, lay a wooden dowel or rod in the track after locking it so no one can slide it open from the outside. You can also add some reliable locks to reinforce the windows.

Keep your curtain and blinds closed when not at home and at night, so thieves don’t get tempted to break in when they see your valuables through the windows. There is an option of investing in window security films too that come with different strength differentials.

6-Install an alarm system

Security alarms have become popular in residential buildings, installed to alert relevant authorities in case of a break-in, thwarting the criminals. When the alarm is triggered, it sends a notification to your smart device, police, or a private security company. The louder the alarm, the better it is for you since it will prompt anyone around your apartment to respond.

7-Know your neighbors

Get to know your neighbors in person or via social groups for the complex, so you can quickly notice when a stranger is lurking around. When you relate well with your neighbors, you can alert them when going away for an extended period so they can keep an eye on your home.

Endnote

Before moving into an apartment complex, do your homework and find out just how secure it is. Even as you work on making your apartment a fortress, it is important to go for a complex where the owner has some measures in place to minimize the tenants’ security risks.

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The Best Career Paths For Veterans

Marie Miguel — Wed, 06 Oct 2021 06:10:55 +0000

29% of U.S. veterans report their military service as being very useful in equipping them with the skills and experience needed for civilian careers post-military, while 29% say it was fairly useful, Pew Research Center reports. For the 250,000 plus military service members that transition into the workforce every year, finding stable, well-paying employment is one of their biggest concerns. However, by working to translate existing skills, and develop ones, it’s more than possible for veterans to land lucrative and fulfilling civilian jobs.

Support for veterans

Finding a new career path isn’t the only challenge awaiting service members in civilian life. Housing, in particular, is another pressing issue. Fortunately, by working with a reputable VA loan provider, veterans and military families can easily secure affordable home loans. Partially backed or guaranteed by the Department of Veteran Affairs, VA loans come with low interest rates, limited closing costs, and require no down payment. And, when it comes to finding work, veterans can start by contacting their local transition office for a free career assessment. The assessment looks at military experience and skills and suggests ways these strengths can be successfully applied to a civilian job. Moreover, the Army’s COOL (Crediting Opportunities Online) program goes further to help veterans translate their military skills, licenses, and certifications into high-demand, industry-recognized qualifications.

Popular career paths

One in four veterans work in government or public administration with jobs that pay an average annual salary of $45,647. The valuable leadership skills typically gained during service often translate into successful careers in these sectors — namely program analysis, public affairs, and administration. Alternatively, veterans with a keen interest in mission-based work may prefer a career in education. However, a college degree is usually a prerequisite for this field (which pays an average salary of $41,515 a year). Around 13% of degree-holding veterans on average enter education-related professions.

No degree needed

For veterans without degrees, the manufacturing industry offers promising opportunities. For example, entry-level maintenance technicians earn nearly $40,000 a year while that goes up to $58,129 a year for manufacturing supervisors. Additionally, maintenance workers typically go through an initial year of on-the-job training in lieu of a college degree.

Veterans have plenty of career paths open to them after leaving the military. By taking advantage of available support and strengthening their skills, veterans can secure a fulfilling and lucrative role.

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What Education Do You Need To Work in Video Games?

Marie Miguel — Tue, 05 Oct 2021 02:00:14 +0000

Since the launch of video gaming systems in the 1970s, video games have risen in popularity. Statistica reports that the global gaming industry generated over $104 billion in 2017 and expects the industry to be worth over $138 billion in 2021.

The industry’s growth means there are increasing employment opportunities in gaming. Gaming enthusiasts may be drawn to this field so they can spend their careers focusing on something they love. You may wonder if there are career opportunities in gaming for you and what kind of education you need. Let’s look at some of the gaming career options you can consider and how to get the qualifications required for those careers.

Game Developers

Game developers are the people who write video game software. Software developers and computer programmers work in game development. The U.S. Bureau of Labor Statistics (BLS) reports that software developers should have bachelor’s degrees in computer and information technology or a similar discipline, such as engineering or mathematics. Computer programmers also need bachelor’s degrees, although computer science is the recommended discipline for these professionals.

The BLS reports that software developers earned median annual incomes of $110,140 in 2020, while the median salary for computer programmers was $89,190 the same year. While the BLS expects opportunities for software developers to increase by 22% between 2020 and 2030, it projects opportunities for computer programmers will decline by 10% during the same period.

Streamers

Streamers are gamers who broadcast their gaming over live streams on platforms such as Twitch. Subscribers pay for ad-free access to their streaming channels, which is how streamers generate some of their revenue. They also earn income from Bits donated during gameplay.

Streamers don’t have to have any formal education. They may have received their education through online charter schools, where they focused on technology and computer science during their high school studies or concentrated on business classes.

Streamers don’t have to fill out any applications. They need to create compelling channels that attract viewers to generate revenue. Streamers do this by varying the games they play and interacting with their viewers through live chat. Once streamers have enough followers to become Twitch affiliates, they can start generating revenue.

Pro Gamers

It’s possible to become a professional video game player, and pro gamers don’t need degrees. Pro gamers must spend a lot of time mastering gameplay. They may start as streamers and use their streaming to form connections with other gamers, leading to opportunities to join pro teams. Pro gamers typically have one or more games they specialize in during competitions. They enter esports tournaments and generate revenue by winning tournaments. They may also earn money from sponsorships and product endorsements.

A pro gamer needs to understand the equipment they use, ensuring they choose the best mouse pad, computer, monitor and headset for their gaming. While non-gamers might not realize the significance of every piece of gaming technology, each component of a gamer’s setup can significantly impact their performance. For example, the most common mouse pads are either hard or soft. Hard mouse pads are typically made from glass or steel, while soft mouse pads are cloth. Cloth produces friction. Hard mouse pads offer increased control over small movements, and it’s easier to move the mouse, which means the gamer won’t have the same level of hand strain they get from using a cloth pad.

The best mouse pads available today include the Razer Sphex V2 mouse pad, the Corsair MM600 Dual-Sided Gaming mouse pad, the Logitech G240 cloth mouse pad and the Steelseries Qck Heavy XXL mouse pad. Large mouse pads enable a wider range of motion, allowing a gamer to continue playing without repositioning their mouse.

The education requirements to work with video games vary. Game developers may need bachelor’s degrees while there are no academic requirements for streamers or pro gamers.

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6 most important times in your life to have life insurance

Marie Miguel — Fri, 11 Jun 2021 07:36:33 +0000

Life insurance is one of those things that we know we should probably get, but perhaps don’t know when it is the right time to get it. According to many impartial and objective advice organisations, such as the Money Advice Service, here are the 6 most important times in your life to have life insurance.

When you are getting married

If you have a long-term partner or you are thinking about getting married, this might be the time to start thinking about life insurance. This is because a life insurance can help your partner to deal with day-to-day life and its costs in the event of your death.

You may want to consider a single policy, which covers just yourself, or take out a joint policy for both you and your partner. Joint policies are often cheaper than taking out two single policies, however most joint policies will only pay out once, meaning the surviving partner will have to take out a new policy.

Joint policies might also lead to difficulty in the event that the relationship breaks down. For this reason, it can be a much better decision to take out two single policies, so that you can be rest assured that everyone is covered in all eventualities.

If you are having a child

Providing for and raising a child can be an expensive task! However, have you ever thought where that money might come from if you die? To make sure that your child is provided for once you have departed, take out a life insurance policy to give you peace of mind.

Once you get a job

Many employers nowadays will offer an employee benefits package which includes death in service. This is a type of insurance that can pay out a lump sum of up to five times your salary if you die whilst in that particular employment.

If you are on the payroll at the time of death, you will qualify for this payment. Death in service can benefit any dependents you leave behind and might also cover your employers who will be left with the impossible task of finding someone good enough to replace your duties.

When you have bought a house with a mortgage

A life insurance policy can help your family living in a house with a mortgage that you pay to keep up with the payments once you have departed. This ensures that your dependents stay financially stable and keep a roof over their heads.

As you start to get older

We are most likely to take out life insurance policies as we get older, and unfortunately start to consider our mortality. Statistically, the demographic most likely to take out life insurance are those aged 45-55. The least likely to have life insurance are young adults aged 18 to 24, though there is no minimum age you need to be to take out life insurance.

You are starting to worry about your funeral expenses

Though it is morbid to think about, funerals can be a costly expense for your loved ones. Life insurance policies can help your dependents to cover your funeral expenses once you are gone, giving you the send of that you deserve.

And there you have it – the 6 most important times and milestones in your life where you should consider life insurance.

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Tech Trends Improving Health And Safety At Work

Marie Miguel — Fri, 04 Jun 2021 14:39:30 +0000

Employee accidents and injuries are all too common in the US — an individual employee sustains an injury every seven seconds at work, equating to 12,900 injured workers per day and almost 5 million every year, CBS reports. By investing in workplace health and safety, businesses can save at least $4-6 for every $1 spent. Fortunately, innovative technology can effectively help businesses improve employee mental and physical health, reduce sickness and absences, and boost productivity.

Wearable exoskeletons

Musculoskeletal disorders (MSDs) are one of the most common work-related ailments. In the US, around 388,060 MSDs are sustained annually. MSDs are largely caused by excessive or sustained force, heavy objects, repetitive tasks, and working with computers, laptops, or smartphones. Sustaining an injury at work like an MSD typically comes with financial and legal complications. It’s therefore important that employees are aware of their rights, including employer policies, industry regulations, and potential workers’ compensation policies, FVF Law Firm explains. Fortunately, working with an experienced work injury lawyer can help injured employees win the compensation they deserve to cover medical expenses and lost wages. Additionally, workplace health and safety tech can prevent MSDs. For example, lightweight, wearable exoskeletons provide employees with support while they continually perform tasks like bending and lifting. As a result, pressure on the back and spine can be reduced by up to 40%. Exoskeletons are designed for comfort, and provide the wearer with plenty of movement and freedom.

Drone technology

Drones (aerial devices that can be remotely controlled with tablets, smartphones or augmented reality glasses) can improve workplace safety and boost accuracy and productivity. They feature high-resolution cameras, GPS tracking, and flight-support features — which means employees aren’t always needed to perform accurate inspections to ensure a site’s in good working order. In particular, worksite inspections in dangerous areas like multi-story construction site exteriors, transmission poles, and windmills in the ocean or high-altitudes can be effortlessly performed with drones. Not only can drones save employees from entering necessary yet risky situations, but they also increase accuracy, so potential problems are more likely to be noticed and fixed.

Employee wellness technology

The workplace wellness market is growing at a rapid rate — it’s expected to reach $74 billion by 2026. As such, workplace wellness technology is helping employees improve their mental and physical health, and optimize their performance. For example, Padoa’s innovative smart tech and software can monitor employee’s health throughout the day. BMI, hearing, vision, blood pressure, glucose levels, and heart health are continually tracked with these discreet smart devices. Alternatively, Unmind’s online platform provides employers with a method of keeping abreast of their employee’s mental health, specifically their stress levels. The platform also gives tactful and practical suggestions on how employers can help their stressed-out employees without exacerbating the situation.

Improving workplace health and safety should be a priority for every business. Fortunately, innovative technology can help improve health and safety conditions, boost engagement and productivity, reduce rates of accident and injury, and minimize expensive lost work days.

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A Basic Understanding of Workers’ Compensation for Your Truck Drivers

Marie Miguel — Wed, 26 May 2021 08:11:34 +0000

Purchasing Workers’ Compensation insurance for your employees is required in nearly every state in the United States. Some states have laws allowing small companies with only 1 to 5 employees to be without it. Failure to carry this coverage constitutes fraud and carries penalties that vary by state.

The Hazards of Driving a Truck for a Living

Operating a commercial truck, whether over the road or at a job site, can be hazardous. Common injuries experienced by drivers on the job include traffic accidents, injuries incurred while loading or unloading freight, making roadside repairs, and slips and falls while entering or exiting the vehicle.

How Much Should I Expect to Pay?

The average cost of Workers’ Compensation for truck drivers comes to about 8 to 15% of the driver’s salary. It’s hard to give an exact figure because truck driving jobs can vary widely. Rates take in such factors as whether the driver hauls hazardous materials, the number of miles they’ll be driving, the radius of operation, and whether they’ve had any prior claims.

It seems obvious, but your company probably has other employees besides truckers. Make sure you correctly classify each to avoid paying the higher rates required for your drivers. Don’t end up paying truck driver rates for your office workers.

What Sort of Safety Measures Should I Be Taking?

Take the time to implement safety measures for your drivers. If they drive in adverse weather, make sure they’re wearing adequate snow gear and know how to properly and safely install tire chains. Consider having a requirement to wear work shoes on the job instead of cowboy boots or tennis shoes. Make sure they understand that if they do have to exit the vehicle at the side of the road, they need to be wearing a safety vest and carrying a flashlight after sundown.

Commonly Seen Injuries

In 2016, the trades and transportation industries accounted for 57% of all Workers’ Compensation claims in the state of Illinois. Some of the more commonly seen injuries included injuries to the back and neck, overuse and carpal tunnel, and traumatic brain and joint injuries. A list from the state of Illinois also includes injuries from violence, contact with hazardous substances, and contacts from objects and equipment.

If your drivers are going to be loading and unloading the truck, there are forklift and crush-type injuries to be concerned about. Have your truck drivers been trained on how to correctly handle a forklift? When was the last time you conducted a safety class on forklift driving for all of your employees who use one?

Make Safety a Priority

Your drivers should know how to, and be conducting, a safety inspection of their vehicles every day before driving the vehicle. Reminders about safety should be posted around the building for all drivers, including those that might not work directly for you.

Additionally, make sure your drivers are immediately reporting any safety issues with the trucks themselves. This includes any trucks you lease as well as those you own directly.

What About the Safety of Non-Employees?

Don’t be afraid to pull a spot check on any trucks run by an Owner/Operator. Even though these people aren’t technically your employees, there are rules designating whether they need to be paying for their own on-the-job injury insurance.

Safety Around the Yard

You’ll also want to perform safety inspections in your yard. Work-related injuries don’t just happen while the driver is in the truck. They can occur when the truck must travel on foot through the yard to reach the office, their private vehicle, etc.

Will a Workers’ Compensation Lawyer Help Me?

Workers’ Compensation lawyers work for the employer and employee. If you think an injury claim is false, be sure to gather as much documentation as you can. This information will be valuable in helping your lawyer determine whether you have a case of fraud against an employee or owner/operator.

Being a business owner carries many responsibilities. If you hire truck drivers or work with them, you’ll want to ensure that you have adequate Workers’ Compensation insurance to cover any contingencies. Making safety a daily practice is the best method of helping to prevent worksite accidents.

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Demat account: The key to earning money

Marie Miguel — Mon, 24 May 2021 06:32:52 +0000

A Demat account as we know is an account that is especially employed to store shares in electronic form. With the advent of computers and the internet changes in the traditional way of storing or selling stocks of a company were bound to happen. There are certain aspects that the Demat account covers which any other account cannot. There are plenty of online trading platforms which offer to open free Demat accounts for their new customers.

Features of Demat account:

Conveniently accessible: Demat accounts are really easy to access. All one needs is a working internet connection and transaction password to get through with the transaction. It also helps in keeping track of all the other trade’s amount. As any trade made just goes into the record. These details can be accessed anywhere.
Dematerialization of stocks: Shares can easily be converted to physical form if the existing ones are in electronic form. Or just the exact opposite is also possible that is the conversion of physical financial securities into electronic form. The consumer just needs to ask the chosen depository participant to do that.
Dividend on stocks: Demat accounts have replaced the old and highly inefficient methods with the new ones to receive all the money directly into the linked bank account. This includes dividends, interests, refunds, etc. All of this is instantly credited. Any further problems faced can be flagged instantly and resolved.
Transfer of securities: Before the advent of Demat accounts transferring stocks was no joke. It involved a humongous amount of paperwork. Not to forget the moving of all of those heavy amounts of papers which actually were stocks. But now with the Demat account, in-play stocks can be transferred just by the touch of some fingers.
Cashing on stocks: With a Demat account in use, the process of liquefying stocks has become simpler than ever. Unlike the traditional method of liquidating stocks before, the Demat account allows its users to bid the present stocks in its hold on their price in the market. This way customers can sell off their shares pretty fast and encash them.
Potential collateral: Shares stored in electronic form in a Demat account hold up against the bank acting as collateral. A loan can be obtained pretty fast without signing any collateral deal. The value of the stocks present in the Demat account is the real nectar that the banks as honeybees want to extract. So they offer a deal without any collateral.
Developing country: Demat accounts provide special facility to the foreigners those are especially interested in investing money in Indian stock market. With its clean interface and exemplary support services, it has proved its mettle in the field of share trading. Streamlining such an amount of money from foreign countries can help the economy of our country to grow.

Conclusion:

With so many features and advantages listing the features and what not it is quite difficult to choose a tasting platform. One prominent name among these services is 5paisa. It is one of the best in the market.

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3 Tips for Branding Your Business to Attract Future Employees

Marie Miguel — Sat, 22 May 2021 11:44:22 +0000

Every business owner knows that in order to attract customers, you need to market in a strategic way to get your products and/or services out to the public. Just like having a marketing plan to target potential customers is crucial to your business, it is also imperative to have a marketing plan to target potential employees.

Consumers vs. Employees

If you have successfully branded your business towards your target audience, then you’re halfway there, right? If your brand successfully reflects your business’s core values, you provide excellent customer service, and your products and/or services are able to keep up with your competitors, then it’s likely that that is enough to attract applicants. Or is it?

While job seekers who may also be your consumers will definitely notice how your brand resonates with them as a customer, you still need to take that one step further and have your brand resonate with them as a potential employee.

Tip #1: Confer with Current Employees

Almost every list of job interview questions for the applicant includes: Why do you want to work for us? While that is important to know to help you sift through potential employees, it’s also a good question for the applicant to ask too. Why do I want to work for this company? Maybe they know people who already work for your company and have heard nothing but great things, thus, making them want to work for you too! And that’s always a good thing to hear.

Start with these questions: Why do your current employees work for you? What do they like about working for your company? An applicant usually has no idea what it would be like to work for a specific company. Even within national and international corporations, each physical location differs slightly when it comes to work culture. So you can understand why it’s comforting to hear what others have to say about a specific location. A recruitment marketing platform is a great tool for branding your business with current and potential new employees as well.

Tip #2: Features and Benefits

Just like when advertising the features and benefits of your product or service, be sure to promote the features and benefits of working for your company. This may seem insignificant to some, but it is definitely a huge factor in promoting your business.

Imagine searching for a job on an employment website. It lists information about the company, the job description, and the educational requirements… but what’s missing? Compensation.

How much is this job paying? Is it per hour, or is this a salaried position? Are there any health insurance or 401K benefits? Believe it or not, many jobs leave out this information. Yes, you want serious inquiries only, but you should showcase what you have to offer.

Tip #3: Consider Internships

Because your core values are demonstrated throughout your business, your employees are saying wonderful things about working for your company. Now future employees have a good idea of what the work culture is like. You’ve also identified what kind of pay and benefits your employees will receive. Right now, you’ve made it very convincing as to why someone should work for you.

You may still have some potentially good applicants on the fence, so consider internships if your line of work allows for it. People can hear about all of the phenomenal reasons to work for you, but nothing beats the experience of actually doing it.

Internships in themselves are great ways to market your company to future employees. Interns can easily become full-time, paid employees, plus, they already know what to expect! A pleasant interning experience with your company can deter them from looking elsewhere once the internship is over.

It seems like everyone is starting a business these days. While you’re making sure that your company stands out among your competitors to your target audience, don’t neglect to try and stand out towards potential applicants as well.

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