Digital Marketing – Liist Studio https://liistudio.com Grow Your Knowledge Mon, 03 Jan 2022 06:31:25 +0000 en-US hourly 1 https://wordpress.org/?v=5.8.3 https://liistudio.com/wp-content/uploads/2020/09/cropped-Untitled-design-32x32.png Digital Marketing – Liist Studio https://liistudio.com 32 32 Shopping Around For The Right Digital Marketing Technology Stack https://liistudio.com/shopping-around-for-the-right-digital-marketing-technology-stack/52070/ Mon, 03 Jan 2022 06:31:24 +0000 https://liistudio.com/?p=52070 What is Marketing Automation? Marketing automation software automatically automates marketing processes by building automatic workflows according to pre-defined,…

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What is Marketing Automation? Marketing automation software automatically automates marketing processes by building automatic workflows according to pre-defined, predetermined sets of criteria. That criteria could either be user-defined or preset-up by the software provider at the time of sale, however, it must always relate to the organization’s business model in some way. It must also be scalable and configurable. Therefore, marketing automation should include solutions that are usable for any size organizations, not just those that specialize in marketing.

The Importance Of Marketing Automation 

In today’s competitive market, setting up the right marketing automation software landscape can mean the difference between success and failure. Many companies are investing in marketing software solutions and using this software to automate their channel management functions and increase their revenue margins. For example, some companies that are creating digital marketing content on TikTok will even resort to websites like TikTokStorm to automatically reach more users. However, these same companies may not have a clear idea of their marketing software landscape. Some may even believe that there is no need for marketing automation because their company does not offer any specialized product or service. While this could be true in some situations, there are other channels of distribution where marketing software could prove beneficial.

For instance, grocery stores have channels running through their stores as well as online. They have channels running in most major cities all over the world, while at the same time, they have limited channels in certain regions. In addition, the needs of the different regions could vary. It could be that certain types of products or services are not as popular in certain regions as they are in others. This means that an Internet presence would not prove helpful for such a small business, while a grocery store could see its potential growth in this environment.

Similarly, a restaurant might have similar needs to a grocery store, as both could benefit from having one-way email marketing campaigns or autoresponders. However, a restaurant might run into more expenses if it were to try and automate this process. In many cases, restaurant managers have found it necessary to hire outside help for such tasks. However, with the advent of different types of marketing automation software solutions, such expenses can be reduced or eliminated entirely. In the long run, such savings and convenience could prove to be quite beneficial for any type of restaurant business.

Digital Marketing

Another example of the challenges involved in making the most out of a marketing software landscape comes from the realm of digital marketing. Digital marketing refers to any channel of marketing that uses digital technology to promote a business. For instance, this could include online advertising, social media marketing, or even search engine optimization, which includes things like article writing, blog posts, video creation, and the likes.

The challenges in this landscape come from two directions. First, one must determine how much money is able to be spent on such marketing efforts without breaking the bank and secondly, how effective such efforts are in generating revenue for the business. While some vendors will offer both of these things in one package, oftentimes a digital marketing service will include multiple types of these bucket services, often at a discounted price, due to the fact that they are all considered to be on an individualized level.

Oftentimes, there are multiple vendors who offer these services, because they are often used by their own individual vendors. However, even though multiple vendors exist, marketers must make sure that they do their research before making any decisions at all. Some marketers will simply visit each of these websites and look at costs, as well as what each service offers. However, many of the vendors have evolved over the last several years and the quality of their offerings has dramatically improved. Because of this, it has become quite common to find a variety of such products within one online marketing software landscape. Some vendors also offer their own customized development platform that allows marketers to build, test, and deploy their own targeted marketing software solutions, while others have integrated development platforms that allow them to easily build extensions for their other product offerings.

Platforms Used In The Industry

When shopping for a complete marketing software landscape, it’s important for a business to first determine exactly what types of platforms their industry uses and whether or not the platforms themselves need to be replaced. After doing these two preliminary steps, a business can then begin shopping around among the various vendors. Because there are so many different vendors in the market, this doesn’t necessarily mean that the business’ needs couldn’t be met by another vendor entirely. With so many choices out there, businesses will likely find that it’s possible to meet all their needs with the assistance of more than one vendor.

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Product Releases For New Products https://liistudio.com/product-releases-for-new-products/52067/ Mon, 03 Jan 2022 06:29:40 +0000 https://liistudio.com/?p=52067 Social media has become very popular in the past few years for a number of reasons. First, a…

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Social media has become very popular in the past few years for a number of reasons. First, a lot more people are able to share content online without having to rely on a third party writer. Social media allows anyone with a camera to upload content, which is then picked up by thousands of users across the world. This means any type of business can publish new products to their Facebook page to promote and build hype around their latest launch. If you have not yet joined the frenzy of promoting new products through Facebook, now is definitely the time to do so! Here are three new product releases, you should start promoting immediately.

Why The Customer Experience Is Important

We’ve all heard about the power of customer experience marketing before, but it is even more important now than ever. This is because the new releases that you’re planning on releasing will directly affect how you want your customer to feel while they are using your product or service. The customer experience is so important that businesses nowadays go to great lengths to engage potential consumers. Some are even creating podcasts, and using websites like SpotifyStorm to improve their reach. For example, if you are launching a new product that makes traveling easier, you’ll want to ensure that the customer gets every single benefit out of the product. However, if you launch a travel system that offers customers additional savings on trips, the customer may not feel as much of a need to travel. A podcast will help you get the word out that you have such a system.

The Advantage Of Social Media

Social media allows you to see how your customers are experiencing your new products before you launch them. You can monitor their comments and overall opinion of the product, to help you fine-tune your marketing campaign. From there, you can implement measures that will improve the customer experience and make your social media campaign more effective. For example, one new product release featured a link for a discount code that could be used for an additional 25 percent off purchases at certain locations. Customers didn’t seem to mind the discount, however, because it increased their overall experience, which helped boost sales.

Once you’ve gathered customer feedback and implemented changes that are in line with what they’re saying, you can start to get new releases out into the public. To get people to even notice your new products, you need to make sure that they are properly promoted. One way to do this is to create press releases and post them on social media sites. A press release is essentially a news story that is posted online. When you post one on a media website, such as Facebook or Twitter, you will be able to tell people about new products, promotions, and other announcements without having to make a huge investment in television or radio spots.

Building Hype

As mentioned above, one of the most effective ways to get people excited about your new products is to build hype. Hype, or what some people call “fake excitement,” can be as simple as an email that offers a coupon for your new product. This can go far beyond simple advertising, though, as it’s important to make the customer experience feel as good as possible. If you have a physical product to sell, you should leave basic information like product name, description, and price available on the box itself.

If you’re not promoting your new releases through social media sites, then you should start today. Social media sites are the ideal place to build hype because they allow customers to interact with your brand much more than they would do on a television or radio advertisement. This creates a sense of trust that helps to guarantee customer satisfaction. If you aren’t doing anything to help boost sales, then you could be leaving your customers outside the loop, which is the last thing any company wants. Make your customers feel important by providing information about the product, promotions, and sales.

Product Release Promotion

Another way to help boost sales when it comes to new products is to create a release day. Many companies choose to release their products at a certain time each year. By choosing a release day that coincides with a holiday, you can get people excited about the upcoming release and ensure that they remember to buy it. People who have to wait out for great sales opportunities often become irritated and lose interest in them.

Product releases are a great way to get your name out there. Make sure to stay active on social media sites and other forms of social media. This will help you gain some followers. With the amount of competition out there right now, you need every advantage possible. The more followers you gain, the better chance you have of making a sale. Your goal is to create a buzz about your new product releases, and then you can take over the conversation.

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Traditional Vs Digital Marketing https://liistudio.com/traditional-vs-digital-marketing/52061/ Mon, 03 Jan 2022 06:16:10 +0000 https://liistudio.com/?p=52061 Traditional Vs digital marketing… who came up with these terms? What does it mean? Well, these are just…

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Traditional Vs digital marketing… who came up with these terms? What does it mean? Well, these are just some of the questions that you might be thinking about if you are trying to decide between traditional marketing techniques and modern internet marketing. But what they do not realize is that both these marketing methods have a higher chance of being successful when you employ both in tandem. Some business owners often argue over which one is more effective for promoting their products and services and who is really better for advertising their product and services through the internet.

Strategies

However, there are a few differences between traditional marketing and digital content marketing. One of them is the fact that traditional marketing still relies on traditional business strategies. When we refer to traditional marketing, we mean using traditional sales, advertising, and distributing printed materials. On the other hand, digital content marketing is more global and less focused on local businesses alone.

Target Audience

With traditional marketing, it is still important to reach out to your target audience even if you are using online marketing methods. This is because you still need to reach out to your potential customers. With digital marketing, however, you can easily reach out to your target audience no matter where they are. There are even ways to buy YouTube likes. You do not necessarily need to send them a physical piece of mail or postcards. Instead, you can utilize the power of the internet as your medium of promotion.

The Best Of Both Worlds

Now that you know how traditional marketing works and how digital content marketing works, you would probably be interested in learning more about how you can make use of both these tools to promote your products and services. To do this, you must first be able to establish your target audience. If you have a product or service that caters to a specific group of people, you can go ahead to use traditional marketing methods to market those people. For instance, if you are selling dog collars, you can go ahead to advertise your product using traditional media such as flyers, billboards, ads in magazines, and so on.

However, if you are targeting a broad range of people, then it would be more advisable for you to use digital media. This way, you will be able to reach more people without spending too much on traditional advertising. Once you have established who your target audience is, you then need to establish a concrete plan on how you can effectively market to them. For example, you can decide to create a website for your product. By creating a website, you will be able to put in your existing website, blog, and social media accounts. By doing so, you will be able to effectively increase your brand’s exposure and get more exposure for your product.

Competition

If you want to compete with your competitors in the online industry, you need to ensure that you have an effective and highly regarded online presence. One way to do this is by creating a website that is optimized to promote your products. In addition, by adding relevant content to your site, you will be able to effectively increase the number of clicks and conversions on your advertisements. However, even though you already have a high-ranked website, you can still go-ahead to boost your ranking using the help of Google AdWords. The good thing about Google AdWords is that it allows you to run several advertising campaigns simultaneously. In addition, it provides you with instant reports which will help you determine which of your ads are performing and which ones are not performing well.

Means Of Reaching An Audience

One of the major differences between traditional marketing methods and online advertising is the fact that traditional marketing is usually conducted through traditional means like television, radio, and print. However, the advent of the internet has changed everything. Today, a business owner can run multiple advertising campaigns using the internet because they do not need to pay a fixed budget for each ad. Since there are plenty of advertising sites available on the internet, there is no need for a business owner to create a website. On the other hand, if you want to be successful in your endeavor to expand your market, you need to expand your advertising budget using traditional methods like television, radio, and print, but you can easily do this with the help of social media marketing.

Social media platforms such as Facebook and Twitter are great platforms that allow you to interact with your customers. However, unlike traditional marketing, mobile users do not see your advertisements on their phones, tablets, and laptops. This means that if you want to increase the number of people who see your advertisement, you need to use mobile user-based advertising. Fortunately, many online marketing companies have created campaigns that target mobile users, and by doing so, you can increase the number of people who will notice your advertisement and this will result in a more efficient advertising campaign.

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Hiring A Financial Advisor – Is It Worth It? https://liistudio.com/hiring-a-financial-advisor-is-it-worth-it/51609/ Wed, 03 Nov 2021 14:16:51 +0000 https://liistudio.com/?p=51609 According to the Australian Housing and Urban Research Institute, half of today’s young people will not be able…

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According to the Australian Housing and Urban Research Institute, half of today’s young people will not be able to own a property by age 54. Yet, many still strive to acquire property in Melbourne, one of Australia’s capital cities, amid the pandemic. So wouldn’t it be nice to go about your financial plans with someone who can give you sound advice and have years of experience in the field?

If you want to invest wisely, hiring the best financial advisor in melbourne will give you the best advice on how and where you should put your money. You see, investing isn’t as easy as you think. Some risks come with it.

Professional advisors have years of experience and specific education to help you build and protect your investments. Here are a few reasons why you should hire a financial advisor.

  • To help you plan, save, and spend. 

Are your financial goals short-term or long-term? Setting financial goals takes you one step ahead of becoming financially secure. But if you are not certain or are not working on something specific, you will likely spend more than you should and end up with hardly anything for the important things to spend on.

The best financial advisor in melbourne will help you plan and set goals and recommend what investments suit you well. Expert financial advisors will screen you well to find out what kind of investor you are and the best plans for you. They will never recommend anything that you cannot handle.

  • To stay on track.

If you are a new investor, hiring an expert in the field will help you stay on track with your goals. Part of a financial advisor’s job is to meticulously track your progress, your losses- yes, you read that right, understand your wants and needs, and properly secure your future.

Financial advisors constantly check on your progress and how long it will take for you to reap the fruits of your investment. For example, if your goal is to purchase a house five years from now, your financial advisor will help you plan on your micro-goals for a down payment or build a good credit score that you might need by the time you apply for a loan. Financial advisors also ensure that your goals are achieved at a realistic timeline. They may also suggest new ideas for your financial goals to safeguard your money.

  • To help you balance assets. 

Asset allocation is important, and there is no right formula for each individual. However, financial professionals all agree that every investor must know and understand asset allocation. This means you, the investor, should know which basket you’re going to place your eggs in. Be it bonds, stocks, cash equivalents, etc.

Another aspect of investing is security selection. You should know the difference between asset allocation and security selection. Different methodologies are used for each category, and your financial advisor can help you with that. Knowing your selection of securities along with asset allocations will help you determine your investment results.

Understanding how your money can grow can be tricky and may take up so much of your time. Of course, you can manage your portfolio and do your research. However, hiring a professional can save you lots of time, money, and headaches that come along with investing.

 

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5 Quick Tips to Improve Conversion Rate as an Amazon Seller in 2021! https://liistudio.com/5-quick-tips-to-improve-conversion-rate-as-an-amazon-seller-in-2021/50802/ Sat, 24 Jul 2021 14:57:46 +0000 https://liistudio.com/?p=50802 To improve the conversion rate on Amazon, here are some quick tips for you. In this article, you…

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To improve the conversion rate on Amazon, here are some quick tips for you. In this article, you will find out some interesting rate conversion facts for your product to be sold on Amazon. 

What are Conversion Rates & Unit Session Percentage?

Optimizing conversion rates on their platform, Amazon spends million or either billion a year. This is the reason, they expect too much from a seller to buy and bring them more and more customers. Bringing more customers from the side of sellers to amazon means the revenue of satisfied customers, which is why Amazon is spending millions.

Looking at your business selling report, you will get actually what the unit session percentage is. The more we promote our product, the more we get the buyers. The more we get the buyer the more the revenue built. Your business will be strengthened with the marketing strategies and you will earn even more customers which will help the business report to move upwards only. Olifant Digital is going to help you promote your Amazon business flawlessly, and effectively.

Eventually, the order value will increase and the conversion rate will improve. The more the chart builds the level up, the more Amazon will rank sellers in the unit session percentage

Amount in One Session

The conversion rate and the unit session percentage differ by just a customer landing. There is a difference between conversion rate and unit session percentage. The conversion rate depends on the number of customers landing. While the unit session percentage increases by the units sold. 

For instance, if 5 of 10 customers landed on the product and borrowed one unit each. Then the conversion rate and the unit session percentage will be 50%. But if in case, 4 customers out of these 5 decided to order 3 units each then the conversion rate will remain the same but the unit session percentage will increase by 70%. 

Improvement in Conversion Rate for Listing

Using promotions like buy one get one deal, or adding small PRs with valued orders may help to improve the conversion rate for listing. You can create your promotion packages in the promotion section. You can set your promotions packages under the advertisement tab.

There are some options like a percentage off too, in which customers can make their promotion package from the promotion packages promoted by the seller. In this scenario, the customer will have a 10% minimum or a maximum of 15% discount on the product purchase.

Most buyers are attracted to this deal, make their packages, and grab the sales opportunities like that. 

Split Testing on Your Listing

Split testing is just like running an ad set. It is a test among the potential and the original list prepared by you. Both the lists are prepared by keeping the successful and most sold products in it. 

It is a strategy to improve the conversion rate as an amazon seller. Many assistant applications are here to run this split test strategy. You can also perform this strategy via Facebook Ads Agency. The Facebook ad set is providing you the option for 3 products to run ads for and carry out a little test. This will help boost the audience and improve the conversion rate.

These processes will eventually lead towards the winning individual. With that result, you can promote those lists, make their promotion packages, or either sell them on buying one and get one sale too. For the time being, the winning list from the split testing strategy should be promoted to carry out potential customer targets. 

It is something similar to you asking your customers to vote for the lists designed by you. It is the customer’s choice. 

Major Roles of Product Description

Image thumbnail plays a major role in it, some sellers deceive the buyers by adding fake and manipulated images of the product. Even the major role is also played by the description under the product image. Some great content writers manipulate their products and garnish them in such a way that attracts customers. 

Now, the reason to discuss this was so that you can add a fascinating image, an attractive intro with a deep and clear description of your product. Add as many clear pictures as you can. To portray your product clearly and wisely. Replying to the review and feedback section plays a huge role, as it shows the activity and presence of the seller. Some people are hesitant to ask the query from the buyer themselves so they go through the feedback section and description section. Make sure to keep an eye on these very sections and reply to the customer short but detailed.

Here is a secret hack for all the sellers to improve their conversion rate. 

Amazon Frequently Bought Section

In this section, Amazon’s AI plays an amazing role. The algorithm carries all the information from the buyers. The products filtered in this information by the AI carry are listed in the frequently brought section. Where similar products are sometimes added. Amazon thinks both these products have been purchased. While only one of them is sold. 

Now, to improve the conversion, here is the secret hack to hack the frequently brought section. This hack is only useful if you have multiple products in the same brand or similar products on the list. These same products should be similar enough to be complimented on each other’s behalf. Change the ASIN code by using different strategies and here you go, your item will present together with the similar product you searched for.

Conclusion 

Hope the above tips will be helpful enough to improve the conversion rate and boost the audience. Keep an eye on all stuff either small or either enough valued. Keep track that even a single insignificant thing in your eye can play a major role in your success.

Keep tracking your image, title, product description, its pros, and cons. Stay connected with the audience via the review section and keep track of the competitors’ products.

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Getting Your Brick and Mortar Store Online with Amazon https://liistudio.com/getting-your-brick-and-mortar-store-online-with-amazon/50713/ Tue, 13 Jul 2021 12:14:56 +0000 https://liistudio.com/?p=50713 It’s an obvious fact that it’s a difficult stretch for physical stores at this moment. In March we…

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It’s an obvious fact that it’s a difficult stretch for physical stores at this moment. In March we saw the biggest one-month drop in US retail deals on record and keeping in mind that there is trust that a few organizations will want to get back to exchanging soon, almost certainly, retailers will feel the impacts of the pandemic for quite a while yet. The viewpoint for shopping center-based stores specifically is stressing with overviews proposing that purchasers will be especially watchful about getting back to shopping centers. You can know more about the viewpoint on olifantdigital.com.

If retailers at any point required an update about the significance of having an online presence, this is it. Examination shows that customers are burning through 30% more online all through the pandemic and it is sensible to expect that this adjustment of purchaser conduct will proceed even after lockdown closes. Retailers with a strong online presence have had the option to keep on selling all through the lockdown and at times, have seen a lift in deals. The most profoundly advanced illustration of this is Amazon – shopper spending on the commercial center was up 35% in March from a similar period last year. 

Unmistakably retailers need to fortify their online presence to get by in this new world so what’s the most ideal approach? 

Online Commercial Centers

The quickest method of getting your items to online customers is through an online commercial center like Amazon. Through an online commercial center, you can access an instant crowd of customers who are looking for items very much like yours. Also, commercial centers are not only for retailers who don’t have a site. Retailers who as of now have online stores can profit with an extra wellspring of income and openness by posting their items on an online commercial center. A good amazon marketing agency can guide you through the basics of how to get your items visible to consumers. 

The Upsides of Selling on An Online Commercial Center

Online commercial centers offer various advantages to retailers. These include: 

  • Comfort: when in doubt, it’s far faster to set up a record and begin selling your items on an online commercial center than it is to make your site sell on. To sell through your site, you should invest energy and cash making and keep up with your site, and afterward putting resources into promoting and showcasing to direct people to your site. Except if you have a notable brand, this can take a ton of time and venture. Then again, you can get selling on an online commercial center surprisingly fast and all the website upkeep is dealt with by the commercial center. 
  • Instant Client Base: When you sell on a commercial center, the commercial center has done all the difficult work for you with regards to drawing in customers. This implies you gain admittance to an enormous client base with little exertion – Amazon announced a stunning 2.01 billion visits to Amazon.com in February. Commercial centers are additionally an incredible method to test your items with clients in various nations. 
  • Client Trust: By selling on an online commercial center you profit with the trust and faithfulness it has made with shoppers. This can be a tremendous benefit for more modest retailers who don’t yet have a great deal of brand acknowledgment. As per overviews, 98% of purchasers are bound to purchase items from Amazon than other online business destinations. It’s anything but a retailer a great deal of time and venture to create a similar sort of unwaveringness and shopper trust on its site. 

What You Need to Consider before Selling on An Online Commercial Center?

Prior to taking the action to begin selling on an online commercial center, there are a couple of interesting points, in particular, which the right commercial center for your image is. Amazon is known for having a tremendous client base and profoundly modern programming however it’s anything but the solitary alternative. Assuming you work in carefully assembled merchandise, you might need to think about Etsy or if you are having a wide global reach is a concentration for you, Fruugo could be a choice. There are additionally various commercial centers intended for explicit areas like the Game commercial center, which covers gaming, media, PC equipment, or toys. 

How Might I Satisfy My Orders? 

If you are as of now satisfying requests for a site, you likely could have the option to utilize your current cycle to satisfy orders on the commercial center. However, imagine a scenario where you don’t right now have an online store or you’re not satisfying numerous orders. 

One choice you could consider is working with a satisfaction community to deal with the conveyance to clients. Some satisfaction places will likewise deal with client returns for you as well. Assuming you choose to sell on Amazon, you ought to likewise think about Amazon FBA (satisfied by Amazon). At the point when you join this program, Amazon will store your items, deal with the transportation and returns and handle the client assistance. This can be unimaginably valuable for little retailers who don’t yet have satisfaction measures set up or for the individuals who need extra strategic help. It’s anything but an expense which drives us to… 

What Expenses Will I Need to Pay? 

Each commercial center has a marginally unique charge structure. If you choose to sell through Amazon FBA, you should pay a scope of various expenses including deals charges, FBA expenses, and capacity charges. Most commercial centers will likewise charge extra expenses for publicizing your items on the site. Significantly, you see precisely what expenses you will wind up paying so you can guarantee that you make a benefit when selling your item through the commercial center. 

Last Musings

Online commercial centers permit you to get your items before a tremendous, instant crowd and there could be no more excellent chance to make the most of this phenomenal change.

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Freelance vs. Full-Time Developer https://liistudio.com/freelance-vs-full-time-developer/50539/ Mon, 21 Jun 2021 19:58:26 +0000 https://liistudio.com/?p=50539 It’s difficult to know whether it’s the best option for your business to hire a full-time developer or…

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It’s difficult to know whether it’s the best option for your business to hire a full-time developer or a freelance freelancer. To help you with your decision, we’ve compiled some of the advantages and disadvantages of each.

Everywhere you look, it seems like there are people hiring developers. From sandwich boards up and down main street to ads on Craigslist, Fiverr and oDesk.com. 

The question is: do you hire a full-time developer or a freelancer for your business or project?

Choosing between hiring a full-time developer and a freelancer for your business can be tough. There are many things to consider before you make this decision. We’ve provided some helpful information so you can make the best decision for your company.

How does a freelance developer differ from a full-time developer?

Freelance developer

A freelancer is not integrated into an organization. As a rule, they have more freedom and are less bound by an organization’s instructions. They usually work at their own discretion, but are of course responsible for the results. Goals have to be achieved, but the “HOW” is more up to the freelancer. The freelance developer in most cases is their own boss – this means they handle additional obligations such as proper bookkeeping, self-organized retirement provision and the tax return. 

Full-time developer

A full-time developer is an employee; and as such, he/she is bound by instructions or the employer. There is usually an employment contract and regular remuneration for work. Unlike a freelancer, a full-time developer might pay proportional contributions to pension, health insurance and have tax deducted from their salaries. 

Hiring a Freelancer vs. Full-Time Developer – What are the pros and cons?

  • Period of contract
  • Freelancer

As a business, you can benefit from the fact that you only hire freelancers for a temporary, often short period that you need him or her. It can be the ideal solution in unexpected situations such as a deadline that is suddenly pushed back, a large project, a member of your team who is absent due to (prolonged) illness or someone who goes on maternity or parental leave. Furthermore it can also be advantageous for startups not ready/capable of hiring permanent staff. Permanent employees are usually less easy to fire – both the freelancer and the client can quickly end the collaboration.

  • Full-time developer

A full-time developer is hired on a permanent basis, for comparatively longer periods of time. As an employer you have many obligations and would need to comply with various labor laws which often require lots of paperwork and agreements hence it is not as straightforward as hiring a freelancer.

  • Cost
  • Freelancer

A freelancer works the days or hours he or she bills. If a freelancer becomes ill during a project, those hours or days not worked will not be invoiced. Often a freelancer also works from home, which means that you save on travel costs and social provisions. Another big advantage is that as a client you do not have to pay a freelancer payroll taxes, holidays, or other benefits.

  • Full-time developer

As earlier said, permanent employees are usually more expensive because you are compelled to cover their salaries whether or not they work – for example, when there are no ongoing projects, during sick leave etc. Unlike the case with a freelancer, as an employer you have to make provisions for the workplace environment, onboarding, logistics, and other running costs in addition to pension, tax, and other contractual benefits you are expected to pay.

  • Skills and versatility
  • Freelancer

A freelancer is an entrepreneur and chances are he/she would understand your needs as a client much better. Freelancers understand the need for getting value for money spent, and invest in their craft which allows them to bring skills to the table that would not only meet your expectations but also exceed it so that you as a client can continue with your own work. They can effortlessly adapt to a new environment, quickly familiarize themselves with methods and procedures and are therefore operational more quickly. Because they are more likely to work for clients cutting across many different industries, they are usually well aware of the latest developments within the market, which means they are better able to come up with innovative solutions. 

  • Full-time developer

A full-time developer is less explorative compared to freelancers – their skills and knowledge are often adapted to their organization, department and industry. While they are adept with their roles, they are often thrown off when faced with challenges requiring versatility and out-of-the-box solutions.

  • Motivation
  • Freelancer

A freelancer knows he or she needs to survive in a highly competitive marketplace, so they are extra motivated to carry out every assignment well. Freelancers want to build as much reputation and social proof as possible for themselves and thus they strive to complete their tasks excellently while hoping this would win them follow-up orders. Time and again they have to prove themselves, if they don’t; potential clients will definitely go to another freelancer. As a hiring manager, CTO, CRO, or business owner, this is to your advantage.

  • Full-time developer

For many full-time developers, the sense of job security means they do not have to push themselves beyond delivering the bare minimum. It is therefore not uncommon that businesses would require the services of supervisors and employ regular appraisals in a bid to churn out good performances from their workers. As a business owner, this is extra work and cost you would rather not want to deal with.

  • Meeting deadlines

In terms of meeting deadlines, freelancers and full-time developers are not far apart. Freelancers are driven by profits and the fact they need to deliver to remain relevant, while full-time developers have in-house mechanisms that ensure they do not hold a project back.

  • Job Satisfaction
  • Full-time developer

Full-time developers are screened, interviewed, and trained based on their skill and other project or organizational requirements before they are hired. This means the chances of them fulfilling their roles is not left to chance which means they are more likely to deliver quality results time and again. 

  • Freelancer

One of the disadvantages of hiring freelance web developers is the huge amount of stress involved in finding a candidate that can deliver a satisfactory job.  The internet provides free access and with it, a lot of pretenders and inexperienced “developers” are parading themselves as the best. The result is loss of time and money for many unlucky clients. If you’ve ever found yourself in this situation, and in need of a top developer, there is an easy way out – we’ll explain that in the next chapter.

A fair and very objective approach to hire a top developer

Hiring good developers is hard. You can’t possibly know where to look, how to screen them or what to pay. The tech market is flooded with cheap freelancers and agencies that you’d rather not deal with. Believe us… we have both tried and failed. A lot. Luckily, we learnt our lessons.

Is there a better way? Where all the hard work is done for you – separating the chaff from the substance? There is!

Whether it is a freelance or full-time developer the ability to validate the skills of the candidate, review their portfolio, and match their experience to a hiring organization makes the difference. Get these right and you can be confident in your hire. This is where Hiremotely comes to the rescue..

Hiremotely provides you with the best of both worlds – the confidence and security a full-time developer with verifiable skills brings and the flexibility and simplicity of working with freelancers. Every developer on the platform has been vetted and undergone skill tests to ensure their claims so you can be safe in the knowledge you are hiring a top developer and for a low fee per hour that won’t cost you the moon just like working with the top freelance developers in the industry.

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Everything You Need to Know About IM Academy Before Trading https://liistudio.com/everything-you-need-to-know-about-im-academy-before-trading/50427/ Fri, 11 Jun 2021 09:39:48 +0000 https://liistudio.com/?p=50427 Understanding the financial markets is not an easy task. Getting to know, in a theoretical way, the concept…

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Understanding the financial markets is not an easy task. Getting to know, in a theoretical way, the concept of trading with listed assets is significantly different from being able to operate in the stock market. Thanks to the IM Academy online training program, which is based on practical courses offered by financial experts, it is possible to get a comprehensive financial education in financial trading. IM Academy allows you to acquire valuable trading keys to be able purchase-sale listed assets once you have completed the program. Here below, there is the explanation why studying at IM Academy is the most suitable formula to start off in the world of trading.  

What’s IM Academy?

IM Academy is an online education platform that helps students to understand how the operating system in the stock market works with specialization in financial trading. Due to the fact that trading is based on an investment method based on purchasing/selling assets with major fluctuations, requires previous knowledge. However, with appropriate training and the support of a specialized academic institution like IM Academy, it is possible to begin operating in a short period of time.

Training program based on the “Academies” model  

The IM Academy study model is based on a varied range of educational programs. Established in modules and known as “Academies” they are distributed in four training programs that are classified with the following names: FRX, HFX, DXC and ECX.

The first academy known as FRX, is based on Trading in Forex. Its objective is helping students to understand how the foreign exchange market works on Forex as it is one of the larger markets with more operations in the world. Forex’s main business model is based on the conversion from one currency to another and is one of the most attractive markets for investors. However, it is also one of the most volatile due to currency fluctuations. The FRX module at IM Academy, has been specifically created to give an answer to the high interest on that exchange market. It contains more than 76 videos where you can find all of the detailed information about trading forex. The FRX academy shows from beginner to advanced level, what is Forex, how it works, and the strategies needed for risk management planning. This module includes online and streaming classes with different teachers. Successful completion of the module includes an assessment to practice what has been learned.       

The second academy is the HFX. This academy is based on the study of high frequency exchange. This course has been designed to figure out real-time opportunities and introduces techniques that allow you to operate in different markets at the same time. This type of trading, which is highly influenced by technology, is one of the most used by investment banks and hedge funds but also by private investors. It is a considerably more automated kind of trading that operates through algorithms and which is relevant to know due to the high introduction of technology in the past years. This module is structured with 95 videos including methods, analysis, and strategies to manage data in the high frequency exchange. Once the module is finished, the online classes completed, and the test at the end of the module is passed, it is easier to begin as an investor in high frequency exchanges.           

 The third academy is the DCX, and it teaches students all the concepts about the digital currency exchange. This module is an introduction about the different kinds of digital currencies and trading systems based on digital currency. This is a training program seeking to differentiate concepts such as cryptocurrencies, Blockchain technology and digital currencies. This module is specialized in getting to know the features of these type of currencies, allowing you to evaluate its fluctuation and the way it operates. In addition to that, the course introduces concepts that are still pending approval such as the possibility to be adopted for the banking sector. The DCX module is structured in 25 videos and like previous academies, it includes access to the online classes and an assessment test at the end of the module.

The fourth academy named ECX, is based on teaching the pillars of an ecommerce business. This module is an excellent supplement to understand which are the basic principles of online stores. The course contains a brief introduction to the online sales model, how to create an online shop and which are the recommended marketing techniques to create brand awareness for a new online business. Also, the course offers advice in terms of customer service and payments. All this to create an attractive business which offers value to the end customer. The structure of this module is established in 450 videos and includes access to the online classes and the final assessment.

Finally, IM Academy makes available a fifth academy called Elite. This is the most comprehensive training program in trading that you can find at IM Academy. The Elite program allows students to get maximum gains in financial learning. The Elite package includes the bundle package of the FRX, HFX and DCX academies. The discount when buying these three academies is higher and represents a reduction of 54% in the initial subscription and includes a 48% discount on each monthly subscription. It is an excellent option to get higher education in financial assets while taking advantage of the price reduction when buying the three courses, instead of purchasing the academies as individual programs. 

Why do I need to register at IM Academy?

 IM Academy, in addition to being an academic center focused on financial markets,  introduces a methodology which adapts to the student ‘s lifestyle. The access to content is unlimited, interactive, and because it is pre-recorded, it can be watched as many times as desired. This is, without doubt, one of the major advantages as there are materials that can be prepared prior to the online sessions or reviewed after the session. 

All modules come with online sessions that are given by the IM Academy trainers. The trainers called “Educators” offer online sessions following the “goLive” model. The advantage of these sessions is that they are available in 13 languages, and they are suited to different time zones. Each session customarily lasts one hour and once it is finished, offers the opportunity to ask questions. This hybrid model between pre-recorded and live education is the model that makes the IM Academy program successful.

 What is the price of IM Academy?

 IM Academy is a continuous training program that offers unlimited access to its contents, and it is based on a monthly subscription. Each academy costs $234 (initial payment) and $174 the following months. However, the Elite program, because it is the more comprehensive program at IM Academy, has a price of $324 (initial) and $274 (monthly) subscription. If you would like to advance in your professional career or are just simply looking for other ways of getting financial gains, do not hesitate! Subscribe to IM Academy and learn about trading with this comprehensive training program. 

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Gawdo.com elucidates 10 Useful Tips for Twitter Marketing https://liistudio.com/gawdo-com-elucidates-10-useful-tips-for-twitter-marketing/50298/ Tue, 25 May 2021 17:03:17 +0000 https://liistudio.com/?p=50298 Twitter marketing is quickly becoming an advanced, yet highly effective marketing tool. Twitter has moved from being a primary…

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Twitter marketing is quickly becoming an advanced, yet highly effective marketing tool. Twitter has moved from being a primary means for folks to tweet about their every thought, to a powerful social marketing platform that enables brands to directly communicate with their audience in real-time. However, it no longer sufficient just to Tweet about the hottest trending topic periodically. Brands need to monitor and track their Twitter campaigns in order to see results. Read on to find out how you can use Twitter marketing to its full potential. Are you aware of the fact that Gawdo.com offers endless digital marketing services, helping millions of clients across the globe with digital needs? Yes, Gawdo.com can be your choicest online platform that can aptly help you in promising social media management. Ranging from Twitter promotion, Facebook promotion to the event and profile listing, its professionals will ensure effective delivery of your project

Tracking Your Growth With Twitter Marketing One of the most useful tips in twitter marketing is to use this media to track your growth. As you begin to notice a spike in activity, take note of the frequency and severity of these posts. This will help you better understand what keywords are being used to generate interest in your brand. In addition, you can also begin to establish relationships with other users, as well as gain feedback about your branding strategy.

Mapping Your Progress is useful in many aspects of branding, including marketing. Use the tools available to identify areas of strength and weakness. For example, if you have a small number of twitter followers but a large number of new customers, you may want to focus efforts on these followers and grow those numbers instead of simply reaching people with the same old message. In addition, identify areas where you can improve in order to attract new customers and keep your current customers satisfied.

Social Bookmarking To get the most out of your marketing efforts on Twitter, it’s important to not only engage with your audience, but to engage with your audience on a more personal level as well. If you want to connect with others on a more personal level, you should start sharing links to your most interesting posts with your social media platform. The more interesting your post is, the more chances you have of getting other Twitter marketers to link to your post and give you exposure on the social network. Social bookmarks are an easy way to do this.

Tracking Your Progress Twitter allows you to track the engagement of your Twitter marketing efforts, allowing you to see the results of your efforts in real time. This makes it easier to make changes as you observe how your audience is responding to your marketing efforts. Tracking the results from your Twitter marketing efforts will help you to identify any areas that are not working for you and work to improve your strategy. You’ll be able to identify new audiences, keep your branding fresh and create more ways to reach new customers. . With the inception of Gawdo.com, you need not be apprehensive about how you can make use of Twitter marketing to build a relationship with potential customers. Its dedicated team of experts can take your digital needs to next level.

Posting Frequency Twitter offers marketers a unique scheduling system so that they can determine how often their brand is posted. Using the scheduling system, you can determine when your brand should be updated. You can post at any time and up to three times each day, once during the morning, afternoon and night. Knowing when to schedule tweets gives you control over how much engagement you provide to your target audience.

Statusbrew For marketers using Twitter as part of their overall marketing strategy, providing good customer support is vital. Customers are looking to get straight to the point, so standing behind your brand and offering stellar customer support is essential. Use the built-in search to find out what your customer needs and then update your site accordingly. If you haven’t used Statusbrew before, take the time to learn more about this powerful social media tool. With over 30 million users and millions of active users, you can set yourself up in just a few minutes and start providing your customers with real-time customer support.

In addition to the real time marketing options you can use Twitter for, there are many other great features you can take advantage of to further enhance your presence on the platform. Some of the other useful tips include following influential people on Twitter and scheduling your posts. Making the effort to schedule your tweets in advance will ensure you’re meeting your marketing goals. And, by following influential people on Twitter, you will build relationships and establish yourself as an expert within your industry. If you’re able to do all these things consistently, you will find Twitter to be very helpful for your overall brand strategy.

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